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Y-3 Sport's Debut New Boost Technology

Y-3 Sport's Debut New Boost Technology

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Since its launch in 2003, Yohji Yamamoto and adidas’ collaborative venture Y-3, bridged the then seemingly disparate worlds of high fashion and sportswear. Proving that functionality and quality can coexist without compromising style, the 13-year project offers high-tech athletic-inspired garments each season. Its sought-after footwear line has also culminated a loyal following in the streetwear arena. Yet, the brand never fully committed to creating designs exclusively for performance, until now. The idea was fist discussed seriously towards the end of 2014, before its prototyping phase throughout 2015. For Spring 2016, Y-3 SPORT unveils a range pivoted by the latest wearable innovations: bonded construction gives the collection a streamlined, modern look that differentiates it from its main line, seamless knits will reduce weight for a better fit, and laser cut ventilation through heat mapping allows for greater breathability. Aside from a sleek apparel range, fans of the Herzo giants BOOST category will also be pleased to know that 3 variations of BOOST technology will be incorporated into Y-3 SPORT. Check out an interview with Senior Design Director Lawrence Midwood below where he speaks on the line’s aesthetics and new BOOST technology featured, in addition to a first look at the line via an exclusive film created by i-D. See video below: [embed]https://www.youtube.com/watch?v=J5EEV1WLONE[/embed]

 

Source: Hypebeast
Y-3 Sports Backpack 3D Reflective

Y-3 Sports Backpack 3D Reflective

Adidas Triple Red Ultra Boost Uncaged Release

Adidas Triple Red Ultra Boost Uncaged Release